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Evidence in action
Explore how we have helped organisations across the UK unlock new perspectives and drive meaningful change
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Environment Agency: Rethinking Water: 2023
To aid development of a ‘Water Strategy’ (seeking to deliver a sustainable and resilient water environment for the future) the Environment Agency (EA) commissioned research to inform this work. The study aimed to understand how the public interacts with the water environment and to gather views, opinions, preferences and current concerns relating to all things water related (including flooding). The research utilised a range of data collection methods, with an online acce


Natural England / CPRE, Discover Tranquillity, 2024
For almost 30 years tranquillity has been recognised as a significant asset of our landscape, now embedded in the National Planning Policy Framework and used in planning decisions. However, in the 20 years since CPRE and Natural England reviewed this map, much has changed: the digital revolution; greater environmental awareness, economic squeeze, COVID, working from home, and so on. So, do we value tranquillity differently today? We relished the challenge, designing an innova


Environment Agency: Public Flood Survey
The Environment Agency (EA) aims to build a nation of people who understand their risk to flooding and coastal change, know their responsibilities and how to take action. The annual Public Flood Survey (carried out by us in 202/21, 2021/22 and 2024) seeks to track key measures related to flood awareness, and a key objective of the latest survey in 2024 was to provide insight to help drive usage of digital services. Prior to 2024 surveying was primarily undertaken over the t


West Midlands Combined Authority (WMCA):Evaluation of the Job Rotation Pilot
The Danish Job Rotation (JR) model centres on temporarily removing from the workplace and providing training for low skilled workers, whilst simultaneously providing in-work experience and vocational training for unemployed people who act as de facto substitutes. In September 2024, WMCA commissioned us to conduct an independent process and impact evaluation of the Job Rotation Pilot in the Coventry area, up to its conclusion at the end of March 2025. The evaluation sought to


Agriculture and Horticulture Development Board: Customer Insight Measure 2019-30
In 2019 the Agriculture and Horticulture Development Board (AHDB) commissioned us to undertake their Levy Payer Satisfaction Survey (LPSS), which we have done annually ever since, and as AHDB’s single supplier for levy payer satisfaction surveys of levy payers and stakeholders, this will continue through the next strategy period up to 2030. Now branded the Customer Insight Measure (CIM), the aim is to gather data on the service provided by AHDB and to understand the importanc


Innovation Growth Lab, Nesta: Unlocking Innovative Potential Catalyst 2025
Unlocking Innovative Potential is a UKRI-funded project led by Innovation Growth Lab (IGL, based at Nesta and the Barcelona School of Economics) to evaluate barriers to innovation in the UK . As part of this, Innovation Growth Lab has worked with Catalyst, an independent, non-profit science and technology hub in Belfast and Derry-Londonderry to develop Hello Possible, a pilot programme designed to introduce adults across Northern Ireland to Bill Aulet’s Disciplined Entrepren


Steer: Qualitative Evaluation of Making Cycling E-asier Pilot Scheme 2023
As part of the government’s Gear Change strategy, which aims for half of all journeys in towns and cities to be cycled or walked by 2030, the Department for Transport has funded the Making Cycling E-asier pilot scheme, delivered by Cycling UK. The scheme offered free training sessions and free one-month e-cycle loans to encourage people to consider using e-cycles as an everyday travel option. Specialist transport consultancy Steer led the evaluation of the scheme, and we were


Magic Breakfast: Pupil and Parent Voice 2023-24
Magic Breakfast is a charity that delivers healthy breakfast food and provides expert advice to schools in the UK, to support children at risk of hunger with fuel for learning at the start of the school day. Whilst the charity had undertaken research with partner schools, a gap in knowledge was pupils’ and parents’ perspectives of school breakfast provision and experiences of poverty and hunger. We were commissioned to conduct a national piece of multi-method research to gath


Understanding Patient Data: Using Patient Data for Planning and Population Health, Views from the UK General Public 2024
In recent years, public opinion regarding the utilisation of patient data within the NHS has become a salient topic, particularly following the suspension of key health data initiatives due to insufficient public support. While various studies have explored public perceptions of patient data usage in the NHS, there was a notable gap in research focusing specifically on the use of patient data for planning and population health. Understanding Patient Data, an independent initi


Audience research for Ickworth Estate: National Trust, 2024
Ickworth Estate is a National Trust property located in Suffolk. It is an iconic Italianate palace, set within 725 hectares of parkland and formal gardens. Visitor numbers were strong and increasing year on year, but there was a belief that the property had even greater potential to attract different groups of visitors. The National Trust already had a good understanding of existing visitors but wanted to learn more about non-visitors and lapsed visitors (living within a 60


Behavioural Insights Team: Reciprocal Reading, 2023-4
We were commissioned to be a data collection partner for the Behavioural Insights Team for an independent evaluation of FFT Literacy’s Reciprocal Reading Programme – an intervention focussed on improving Key Stage 2 and 3 children’s reading comprehension skills. The trial of the programme and the independent evaluation was commissioned and funded by the Education Endowment Foundation (EEF). We were tasked with completing baseline and follow-up assessments with pupils across


National Institute for Social & Economic Research (NIESR): Talking Time: 2024-25
We conducted baseline and follow-up surveys with children aged 3-5 to trial the efficacy of the University of Oxford and University College London’s Talking Time programme. The trial, which was funded by the Education Endowment Foundation (EEF), was designed to explore how Talking Time supported young children’s oral language skills and contributed to education recovery efforts following the COVID-19 pandemic. The trial spanned five regions and included both intervention and
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